Kew’s rebrand to Kew.159
Kew, sister brand of Jigsaw has said goodbye to its frumpy image and relaunched as Kew.159 - a contemporary womenswear retailer. The new collection has invaded all 22 stores and 29 concessions in time for the AW phase. Featuring more luxurious fabrics and detailing including merino and cashmere, the collection is set to attract younger customers looking for a fashionable, simple, good quality wardrobe. The colour palette for the AW collection is an eclectic mix reflecting the new diverse range of colours going to be used throughout the KEW.159 collections.
The prices will range from £16 for jersey items up to £230 for outerwear. However, I can assure you the prices are modest for the amount of care that goes into each item of clothing to ensure it is the greatest quality.
I have been doing work experience with Kew.159 for the past 3 weeks. A well as thoroughly enjoying myself and learning a lot, I was impressed by the care and attention to detail the staff have regarding each item of clothing. Endless hours went into making sure each garment was the correct quality, colour and fit to suit the customer.
Have a look online and pop into one of the newly refurbished shops if you get a chance, you won’t be disappointed.